I was meant to finish at Saatchi Yates at the end of October, but they asked to keep me on. This was a great opportunity and gave me confidence in the workplace. During this month, I learned how to log images of artwork using a company software tool used for organisation. This was another nominative task, but it needed to be done, and I was happy to help. I also helped take down the whole Slawn show and watched as the Rachel Zhang show was curated.
I was part of the team that shipped out 1,000 spray-painted canvas by Slawn. This required me to create a certificate of authenticity and package and ship the canvas. This was a tedious process but a great insight into the sales market. I participated in Zoom calls with the new artist, Rachel Zhang, as she discussed the art pieces for the upcoming show. These more extensive conversations allowed me to fully grasp her ideas and how the gallery will aim to sell her work.
I transcribed a two-hour Zoom call so the marketing team could use her quotes for social media, catalogues, and press releases. I also assisted in social media marketing by creating short interviews with gallery artists like Benjamin Spiers and Rachel Zhang. I mainly helped produce the videos by sourcing the equipment and helping with the filming.
At Stalliete 414, I became faster at doing the online and print reports, which allowed me to learn new tasks. I created and added to the events spreadsheet. This included using a platform to find significant events that interested the range of clients on their roster. I would see all events happening in London, LA, New York, and Paris and find out when and where the event took place and the PR for the event. A large part of this month was also spent on various tasks for the Rolling Stone Awards hosted by Satellite 414. I created picture lists for the paparazzi and sourced different social media profiles to interview the attendees.
It was fun to get a chance to work on other tasks and understand more about PR and what Satellite 414 does daily.